About Siella

Born and designed in MontrΓ©al.

FOR WOMEN, BY WOMEN.

Our Story
Based in Montreal, Canada, Siella is a women’s clothing company that designs underwear, loungewear and thermals. Supported by the expertise of parent company, Chateau Bodywear, Siella is built on a strong foundation with over 75 years of experience in the manufacturing industry. Founded in 1944 by a dedicated entrepreneurial family, Chateau Bodywear takes pride in being a Canadian based company.

Our mission
We want women to feel confident in their own skin when they wear Siella. Our vision is to bring the best product to the market and offer innovative design with the highest level of quality and comfort. Functional first and aesthetic second, Siella focuses on creating everyday basics for women to feel comfortable and empowered in. For us, underwear isn’t just a necessity, we want our underwear to be the favorite part of your outfit.

For us, underwear isn't just a necessity, we want our underwear to be your favourite part of your outfit.

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Our values
Diversity & Inclusivity
We commit to being a diverse and inclusive business, without prejudice or judgment.
Integrity
Transparency and trust are central in our actions. We take pride in our high customer service standards and having an ongoing relationship with our customers.
Thoughtful Design & Exceptional Quality
We pride ourselves on exceptional quality and strive for our products to exceed customer expectations. With expert industry knowledge, advanced technology and innovative techniques, we deliver thoughtfully designed products to the marketplace. We test all of our products and fabric in-house to ensure exceptional quality and design.

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underwear

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loungewear

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Follow us on Instagram @wearsiella